October 01, 2023

Here Are Some Mascots From Ads!

 Hey Guys! Here Are Some Mascots From Ad Campaigns! I Just Love Mascots, I Think They Are Cute And Funny!


  • Morris the Cat for 9 Lives cat food.
  • Charlie the Tuna for Starkist.
  • Companies like General Mills and Kellogg's tend to have a mascot for each of their brands of breakfast cereals, some of whom spend their lives chasing a Cereal Vice Reward. A few examples:
    • The Trix Rabbit, who had to put up with almost 40 years of punk kids denying him Trix Cereal. "Silly Rabbit, Trix are for Kids"
      • Funny thing: The one time the rabbit actually tries to purchase Trix legally, we get this.
      • Given their shape and color, it's a good thing the Rabbit wasn't the mascot for Cocoa Puffs....
    • Tony the Tiger for Frosted Flakes (Frosties in the UK). "They're Grrreat!"
    • Coco the Monkey for Cocoa Krispies (Has become an outreach of the Rice Krispies franchise, so its mascot(s) have become...)
    • Snap, Crackle and Pop for Rice Krispies.
      • Though Coco still lives on in some countries like Japan, where he's the mascot for Coco's Chokowa (basically a cocoa version of Froot Loops), and the UK (where Cocoa Krispies are Coco Pops, despite a brief attempt to rename them Choco Krispies).
    • Lucky the Leprechaun, who desperately tries to keep his Lucky Charms out of the hands of his relentless pursuers.
    • Sonny the Cuckoo Bird, a recovering Cocoa Puffs addict who's always being tempted by cruel kids to give in to his addiction.
    • Toucan Sam for Froot Loops.
    • Buzzbee the Honey Nut Cheerios bee.
    • Cap'n Crunch for the cereal of the same name.
      • For a while, the various Cap'n Crunch cereals had their own mascots: Smedley the Elephant for Cap'n Crunch's Peanut Butter Cereal (now Peanut Butter Crunch), the Crunchberry Beast for Cap'n Crunch with Crunch Berries, Wilma the Winsome White Whale for Vanilly Crunch, and the pirate Jean LaFoote for Cinnamon Crunch.
    • Loopy the Bee for Honey Loops.
    • Officer Crumb, the Cookie Crook, and Chip for Cookie Crisp. Their shtick was that the Cookie Crook tried to steal the cereal, but his dog Chip for whatever reason was trained to howl "Coooooookie Crisp!" when he smelled the stuff, alerting Officer Crumb in the process. (Only Chip is still around, and he's changed from a dog into a wolf. Not sure if he even howls anymore.)
      • There was also Jarvis the Wizard who got replaced by Cookie Crook & Officer Crumb, and Jarvis even had one commercial alongside Cookie Crook so there is a linear progression from Jarvis to Cookie Crook & Officer Crumb to Chip the Dog to Chip the Wolf. That said Cookie Crisp's mascots seem to contract Chuck Cunningham Syndrome on a regular basis.
    • Bob, Quienno, and Wendell for Cinnamon Toast Crunch (Only Wendell was still around until even he was eventually replaced by the crazy squares in 2016).
    • The competitive Apple and Cinnamon Stick for Apple Jacks.
    • Fred and Barney from The Flintstones for Fruity and Cocoa Pebbles (Also, Snagglepuss was the Cocoa Krispies mascot at one time).
    • Sugar Bear for Super Sugar Crisp (now called Super Golden Crisp). At the end of The '70s, sugar gained a reputation not unlike arsenic or Zyklon B, so the word "sugar" was dropped from the names of all major cereal brands in the United States (Sugar Frosted Flakes became Frosted Flakes, Sugar Smacks became Honey Smacks, Sugar Pops became Sugar Corn Pops and then Corn Pops, etc.). But what do you do when your mascot has "Sugar" for his first name? Why, you emphasize the "Super" in the cereal's name instead, by having him transform into Super Bear — a full sized grizzly bear with an angry expression and teeth and claws. Needless to say, this wasn't the best image to associate with a product aimed at young children, and Super Bear quickly regained Sugar Bear's teddy-bear-like face before being dropped entirely.
      • In the earliest years (and still is in Canada), the cereal was just called "Sugar Crisp". It got the "Super" added to its name when they added vitamin fortification.
        • The knock-off brand Malt-o-Meal has the kangaroos Blue and Lil' Oaty.
      • The slightly terrifying Hunger used to be the mascot for Shreddies, on the basis that it "kept hunger locked up...till lunch". Nowadays they use a group of old ladies who are knitting the cereal.
      • Kool-Aid Man. Oh Yeah!
      • Weight Watchers has Hungry, an furry orange monster that constantly tempts you to eat junk food and thus ruin your diet.
      • Little Caesars. "Pizza pizza!”
      • Twinkie the Kid for Hostess Twinkies (duh), before he was relegated to package duty only.
        • They also had Captain Cupcake for Hostess Cupcakes and Fruit Pie The Magician for Hostess Fruit Pies and many others.
      • The mascot for a Japanese drink and beverage called Qoo.
      • The cute Koala mascot for a Japanese bite-sized cookie snack with a sweet filling "Koala's March" (Called "Koala Yummies" in the United States).
      • Lil' Sweet was designed to promote Diet Dr. Pepper, often magically appearing out of nowhere and gives them Diet Dr. Pepper as a reward for their work.
      • Coca-Cola has the Coca-Cola Polar Bear.
      • A&W has the Burger Family: Papa, Mama, Teen & Baby, later joined by Grandpa and Uncle. It’s kind of like a burger for everybody. They also had the Great Root Bear, with his distinctive theme music.
      • Planters has Mr. Peanut, an anthropomorphic peanut who wears a top hat and monocle, and carries a Classy Cane.
      • The Pink Panther has been one of these for Owens Corning fiberglass insulation for many years.
      • GEICO has four mascots:
        • Their British-accented gecko, who began with commercials stressing the difference pronunciations of "GEICO" and "gecko."
        • A bunch of pissed off Neanderthals who didn't like the slogan, "So easy, a caveman can do it!" The writers of the ads attempted to create a sitcom from those Neanderthals. Thankfully, it bombed. Especially thankful is Geico, which could not run ads with the characters during the series' run.
        • Kash, the pile of money with googly eyes and his own theme song has also been slowly adapted into a third(!) mascot for Geico.
        • The "stupid questions" man, who opened every commercial with, "Does switching to GEICO save you 15% or more on car insurance? Does the question inserted here have an obvious answer?" One of his ads even references the still-pissed-off Neanderthals.
      • The duck that quacks, "AFLAC!"
      • Flo the checkout girl in the Progressive Insurance commercials.
      • Erin Esurance, a pink-haired Action Girl in a Spy Catsuit, who hawked Esurance. Now retired due to becoming a magnet for cheesecake pictures and fanart,  Also made a guest appearance on Who Wants to Be a Superhero?!
      • Churchill, the little nodding dog mascot of Churchill Insurance. All together now: "OH YES!!". Nowadays he's been reduced to a lifelike (though still CGI-rendered), non-talking dog.
      • The General, for The General Car Insurance.
      • Snoopy for MetLife. The other Peanuts characters appear in commercials from time to time.
      • Bugs Bunny, for Looney Tunes, as well as Warner Bros.' entire animation division.
      • Nickelodeon has SpongeBob SquarePants, formerly Henry and June, Stick Stickly, and Tommy Pickles.

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